Fly West, Young Man

I recently flew Midwest Connect (operated by Sky West Airlines). Looking at the airline listings in the terminal, I realized it would be very easy to get mixed up as to which "western" airline you're on. I mean, look at all these airlines with similar names:

America West
Midwest
Northwest
Sky West
Southwest
Transwest

It's really confusing. Is the west really that appealing? Doesn't anyone travel east? I mean, you have to travel east eventually, right?

In fact, there is not a single airline servicing North America that uses the word "east" in its name. There used to be Eastern Airlines, but they went defunct around the time Punky Brewster got cancelled.

Imagine what would happen if some of these airlines merge and become something like "North-Southwest Airlines" or "Midsky West Airways." I'm waiting for North by Northwest Airlines: each flight would cruise approximately 50 feet above Cary Grant's head.